FAQ

Something unclear? Look here.

The questions we get most often, about the platform, the apps and what working together involves.

General

What exactly is Fittar?

Fittar is the platform behind personal health apps for influencers and brands. We build the technology: an AI coach in WhatsApp, workouts with motion recognition, nutrition, mindfulness and insights. You put your brand on it.

Does Fittar have an app of its own?

Yes. The Fittar app is our own version of the platform and doubles as the showcase: everything in it can go into your branded app too.

Who is already using the platform?

Among others JunFit by Erko Jun, the Remy Bonjasky app, Corbuzier Fit by Deddy Corbuzier and GezondRijk, built with N.E.C. Nijmegen. Very different audiences, the same platform underneath.

Who is Fittar not for?

Not for anyone looking for a one-off campaign to move on from afterwards. A health app works when you build with it over time: your audience has to keep getting something out of it.

The platform

What is inside a Fittar app?

Guided workouts with motion recognition, an AI coach in WhatsApp, food logging by photo or barcode, meditation and breathing sessions, challenges and personal statistics.

How far does the white-labelling go?

Your name, logo, colours, content and your own login environment in the App Store and Google Play. Under the hood it is the same proven technology, so you are not building an app from scratch.

How long before my app is live?

That depends on how much of your own content you bring. Because the platform already exists it is a matter of configuring and filling it, not developing from scratch. We give you a realistic timeline in a first conversation.

Who maintains the app afterwards?

We do. Updates, new features, App Store releases and support run centrally on the platform, so every app benefits from what we build.

AI coach and WhatsApp

Why a coach in WhatsApp?

Because people are already there. You do not have to open an app to ask a question or log your day, and that removes exactly the friction where most good intentions die.

Is the coach a real person?

No, it is an AI coach trained on the brand’s tone and approach. That is made clear during onboarding. For medical or mental-health signals the coach refers you to a qualified professional.

How often does the coach message?

Not all day. The coach reaches out when things go quiet, when something new starts in your programme, and of course whenever you ask something yourself.

Motion tracking

How does motion tracking work?

Your phone camera reads points on your body, such as hips, knees and shoulders, and counts your reps in real time. No wearable, no extra sensor.

Do I need equipment or a lot of space?

Most workouts use your own body weight. You need enough space to stand a couple of metres from your phone so you fit in frame.

Will it work on my phone?

On virtually any recent iPhone or Android phone. Recognition runs on the device itself, so you do not need a constant connection during your workout.

For brands and influencers

What does an app of my own cost?

That depends on what you need: the size of your audience, how much custom work you want and what content you bring. We would rather make an honest proposal than quote a standard price that fits nobody. Get in touch and we will work it out together.

Do I have to create content myself?

No. There is a full library of workouts, recipes and sessions you can use. Your own content makes the app more personal, but it is not a requirement to start.

Do you also work with clubs, municipalities and employers?

Yes. GezondRijk is a good example: together with N.E.C. Nijmegen we created Route 1900, a walk past six city points that gets you moving at every stop.

Privacy and data

What happens to user data?

It is used to improve the experience inside the app and is never sold to third parties. Data from different organisations is kept neatly separated.

Can a user delete their account?

Yes, from the settings inside the app. The associated data is then removed according to the retention periods in the privacy policy.

Smart Mirror

What is the Fittar Smart Mirror?

A smart mirror we developed ourselves that turns into an HD screen, with augmented reality and motion recognition. You will find it in hotels, clinics, gyms and salons.

Are the mirrors still for sale?

The final stock is, below cost. Once it is gone, the hardware stops. The Smart Mirror page lists the models and prices.

Missing a question?

Just ask it. We answer personally and are happy to think along, no strings attached.